In plain English
It is a set period right at the beginning of a subscription. In that opening window, the customer can use the service before the first planned charge date arrives.
In context
Here, "trial period" names the limited opening window of a subscription when the service can be used before the first scheduled billing.
- Situation
- Managing subscriptions, trials, renewals, proration, upgrades, and cancellations
- What it communicates
- names the pre-billing window in the policy text
Meaning limits
By itself, the term does not state how long that window lasts or any conditions attached to it.
Examples
“After starting the subscription, she cancelled during the trial period before the first monthly charge was due.”
“The account stayed in the trial period until its first billing date.”