In plain English
It is the length of one subscription period. It tells how long the subscription continues before that period ends or a new one begins.
In context
Here, "subscription term" means the length of the plan period used when the subscription is renewed.
- Situation
- Managing subscriptions, trials, renewals, proration, upgrades, and cancellations
- What it communicates
- names the plan length used for renewals
Meaning limits
By itself, the term does not say whether the subscription will actually renew or instead end after that period.
Examples
“The club offered a three-month subscription term, and members could renew or stop at the end of it.”
“On renewal, they changed the subscription term from monthly to annual.”