In plain English
It records when the transport or goods truly get there, rather than when they were expected. The timing includes both the calendar date and the clock time, and it is tied to a named destination or other stated location.
In context
Here, ATA reports the date and time when the shipment actually reached the stated destination or other named location.
- Situation
- Coordinating freight quotes, booking, consolidation, handoff, and transport documents
- What it communicates
- reports the actual arrival timing after the shipment arrives.
Meaning limits
By itself, this term does not show the planned arrival time or whether the arrival met any schedule.
Examples
“The ferry's ATA at the island was 18:42, not the 18:00 arrival listed on the timetable.”
“Once the shipment reached the inland depot, the clerk entered its ATA in the log.”