Tired of KPIs that spark arguments instead of decisions? This lesson gives you contract-ready language to define KPIs as neutral instruments and to write auditable success criteria that stand up in governance, board reviews, and audits. You’ll get clean explanations, enterprise-grade examples and dialogue, plus targeted exercises to lock in the seven-field KPI template, the five-part success pattern, and governance cadence. Finish with wording you can paste into dashboards, SOWs, and QBRs—precise, defensible, and ready for signature.