Ever worried your first sentence to a CEO reads like sales noise or, worse, a privacy breach? By the end of this short lesson you’ll be able to craft a single, board‑safe first‑line hook—one public, attributable datapoint phrased with neutral tone and a permission posture—that earns attention without overstepping. You’ll get a clear framework, real-world exemplars, and practical exercises to source, vet, and test compliant first lines so you can deploy precision personalization that senior leaders will actually read.