Crafting Compliant, Persuasive RFP Responses: PCI DSS Compliance Statement Examples That Convince Evaluators
Do your RFPs say “We’re PCI compliant” and still draw follow-up questions? This lesson shows you how to craft PCI DSS statements that both satisfy audit rigor and persuade evaluators—by nailing scope, evidence, responsibilities, and ongoing assurance. You’ll get a precise framework, sector-specific guidance, real-world examples, and targeted exercises to test your mastery. Finish ready to ship statements that align to evaluator checklists, reduce residual risk, and lift your score.
Why PCI DSS compliance statements matter in RFPs
A PCI DSS compliance statement in an RFP is not a checkbox; it is a trust instrument. Procurement teams use it to answer two questions: Are you compliant, and will you keep us out of trouble? To satisfy both, your statement must do more than cite a certificate. It should explain what is in scope, how you validate compliance, which controls protect cardholder data, and how you will maintain compliance under change. Evaluators also look for operational clarity: who does what, how incidents are handled, how third parties are governed, and how exceptions are managed. When those elements are precise and mapped to the buyer’s risks, the response earns higher scores because it aligns to the evaluator’s checklist and reduces perceived residual risk.
To place this statement effectively in an RFP, include it where the buyer requests security or compliance assurances—often in the information security section, the data protection appendix, or the compliance and certifications table. Reference it in your executive summary to preempt concerns. Keep a concise version in security questionnaires and a more detailed version in narrative answers. The key is consistency: the same scope, evidence, and responsibilities must appear across all documents, attachments, and links.
What your PCI DSS statement must prove
A persuasive, compliant statement demonstrates the following:
- You understand PCI scope as it applies to the buyer’s use case.
- Your controls map to the buyer’s specific risks and the PCI requirement families.
- Your compliance is validated at the correct level (e.g., ROC by a QSA, SAQ type) with current dates and accessible evidence.
- Responsibilities across both parties and third parties are clearly assigned and governed.
- Cardholder data is minimized, protected in transit and at rest, and tokenized wherever possible to reduce scope.
- Monitoring, detection, and incident response processes are continuous and tested.
- Third parties are assessed, contracted, and monitored under PCI-aligned requirements.
- Any exceptions or compensating controls are transparent, justified, and effective.
- Ongoing assurance activities (attestations, penetration tests, change management) keep compliance from eroding over time.
When these points are present, an evaluator can quickly verify coverage and move on with confidence. When they are missing, evaluators flag risks, ask follow-up questions, or lower scores for uncertainty.
The nine elements evaluators scan for
A typical evaluator reads fast and checks for alignment to known PCI control families and procurement requirements. They scan for these nine elements:
1) Scope
- What systems, networks, applications, and processes that store, process, or transmit cardholder data are included? What is out of scope, and why? How is the Cardholder Data Environment (CDE) segmented and protected? If your product is out of scope for PCI, how does it interact with in-scope services?
2) Controls alignment
- How your security controls map to PCI DSS requirements (e.g., network security, encryption, access control, logging/monitoring, vulnerability management, change control). Avoid vague claims; name categories and mechanisms to anchor credibility.
3) Validation level and evidence
- Whether you maintain a Report on Compliance (ROC) by a QSA, an Attestation of Compliance (AOC), or an SAQ, including type (e.g., SAQ A, A-EP, D) and date of last assessment. Include certification cycles and where evidence is available under NDA.
4) Responsibility model
- A clear delineation of your responsibilities versus the buyer’s and any third parties (e.g., shared responsibility in a hosted, SaaS, or hybrid model). Describe how you enforce responsibilities contractually and operationally.
5) Data handling specifics
- Storage: whether you store primary account numbers (PAN) and under what encryption controls. Transmission: how you secure data in transit (TLS versions, cipher policies). Tokenization: whether PAN is replaced with tokens, who provides vaulting, and how tokens are scoped.
6) Monitoring and incident response
- Logging coverage, retention, and review; detection methods; incident response plans aligned to PCI; breach notification timelines; and post-incident reviews.
7) Third-party management
- How you vet, contract, and monitor service providers with access to cardholder data or security-impacting functions, including requiring their AOCs, SLAs, and right-to-audit clauses.
8) Exceptions and compensating controls
- Any known gaps, with compensating controls documented per PCI guidance, including risk analysis, objective, and validation. Avoid hiding exceptions; transparency builds trust.
9) Ongoing assurance
- Recertification cadence, quarterly scans, annual penetration tests, regular risk assessments, change management gates, and executive governance to sustain compliance between audits.
Strong versus weak approaches: what makes the difference
Strong statements do three things well. First, they contextualize compliance: they explain scope for the buyer’s workflow and where your product sits in the CDE. Second, they present evidence clearly: the validation method, the current AOC or ROC status, dates, and how the evaluator can verify under NDA. Third, they turn controls into buyer outcomes: reduced scope through tokenization, minimized data retention, clear incident playbooks, and concrete third-party oversight. The language is precise, testable, and aligned to PCI terminology, but accessible to non-specialists. It anticipates the evaluator’s checklist, pre-answers typical follow-ups, and makes responsibilities explicit.
Weak statements usually fall into one of four traps. They assert compliance without scope, e.g., “We are PCI compliant,” but do not specify validation method, in-scope systems, or date. They rely on jargon without evidence, listing generic controls (“industry-standard encryption”) without versions, standards, or mapping. They avoid shared responsibility, either taking no position or shifting all obligations to the buyer, which undermines trust. Or they ignore operations: no mention of monitoring, incident response, or third-party governance. These omissions create doubt, trigger extra questions, and often reduce scores because evaluators cannot confirm coverage.
A strong statement also signals maturity by acknowledging boundaries. If your solution is out of PCI scope, say so—then explain why and how you enforce out-of-scope boundaries (e.g., client-side tokenization, hosted payment fields, redirect flows). If you rely on a PCI-compliant payment gateway, name your oversight measures: contract clauses, AOC review, integration testing, and change notifications that would prompt revalidation. This honesty reassures evaluators that you manage risk even when you do not directly process card data.
Plug-and-play structure: how to compose your statement
Use a clear structure that mirrors how evaluators read. Each section should be concise but evidence-based, with terms the buyer expects.
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Purpose and scope
- Begin by stating whether your organization, product, or service is within PCI scope for the buyer’s use case. Define the CDE and explicitly list in-scope components (applications, networks, payment flows) and out-of-scope areas with rationale (e.g., no storage of PAN, segmentation, tokenization).
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Controls alignment
- Map your controls to PCI requirements at a high level: network security and segmentation, encryption for data at rest and in transit, identity and access management (MFA, least privilege), vulnerability and patch management, secure software development lifecycle, logging and monitoring, and change management. Keep the language precise and verifiable (versions, standards, frequencies).
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Validation method and evidence
- State whether you maintain a QSA-issued ROC and AOC or complete an SAQ. Include the assessment type (e.g., SAQ A-EP for e-commerce with payment page elements), the date of the last assessment, and the renewal cadence. Offer to provide the AOC and scope summary under NDA.
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Responsibility model
- Clarify what you manage versus what the buyer manages. For SaaS and hosted models, outline shared responsibilities for encryption keys, user access provisioning, logging, vulnerability remediation, and incident response coordination. Reference a responsibility matrix that can be appended to the contract.
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Data handling (storage, transmission, tokenization)
- State explicitly whether you store PAN or SAD (sensitive authentication data). If not, explain the mechanisms that prevent storage (e.g., hosted payment fields, direct post to gateway, tokenization). For data in transit, specify TLS versions and cipher policies. For data at rest, specify encryption algorithms and key management practices if applicable.
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Monitoring and incident response
- Describe centralized logging coverage (e.g., application, network, access), retention periods, alerting, and 24/7 monitoring if provided. Summarize the incident response plan: detection, triage, containment, eradication, recovery, notification timelines, and post-incident reviews aligned to PCI expectations.
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Third-party management
- List categories of service providers with potential CDE impact (payment gateways, hosting providers, content delivery networks, support vendors). Explain your due diligence (AOC collection, SOC reports, security addenda), contractual controls (right to audit, breach notification, subprocessor approval), and ongoing monitoring.
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Exceptions and compensating controls
- If you have exceptions, present them with context: the risk, why the standard control is not feasible, the compensating controls used, and how effectiveness is validated. This shows maturity and transparency.
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Ongoing assurance
- Explain how you sustain compliance: annual recertification, quarterly ASV scans, annual penetration tests, regular risk assessments, secure change management, secure coding practices with code reviews, and executive governance oversight.
Sector-focused adaptation: align to buyer risk and context
The same backbone must be adapted to the buyer’s role in card processing and their regulatory environment. Evaluators expect you to know their context.
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Acquiring banks
- Focus on depth of validation (ROC/AOC), segregation of duties, key management, transaction integrity, fraud monitoring integrations, and evidence accessibility. Show how your controls support downstream merchant compliance and reporting. Emphasize governance, auditability, and incident coordination with bank security operations.
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Payment processors and gateways
- Emphasize performance under load, resilience, tokenization at scale, key management with HSMs, and change control rigor. Detail your secure SDLC, code deployment approvals, and real-time monitoring. Clarify how your PCI scope covers processing platforms, APIs, and administrative interfaces.
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Merchants (retail, e-commerce, omnichannel)
- Stress scope reduction: hosted payment pages, client-side tokenization, P2PE for in-store devices, and avoidance of PAN storage. Explain how your integration keeps the merchant in a lighter SAQ category (where applicable) and what responsibilities remain for their environment.
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Government and health entities using payment portals
- Highlight data minimization, privacy overlays, and compatibility with public sector security frameworks (e.g., FedRAMP, StateRAMP, HIPAA alignment where applicable). Emphasize audit trails, access control accountability, incident reporting timelines, and records retention requirements.
For each sector, adjust the responsibility model to local realities. For example, government buyers may require stricter SLAs for breach notification and documentation retention; acquiring banks may require more granular evidence and direct QSA access. Use the same nine-element structure but tune the language and evidence depth.
Tone and persuasion: how to write for evaluators
An effective tone is confident but verifiable. Avoid superlatives that cannot be substantiated. Replace vague statements with measurable facts. Use client-centered language: show explicitly how your controls reduce the buyer’s scope, mitigate their highest risks, and simplify their audits. Avoid unexplained acronyms; where you use PCI terminology, pair it with a simple explanation. Anticipate the evaluator’s checklist by ordering your sections to match common questionnaire flows. Finally, keep the statement internally consistent: dates, scope boundaries, and control descriptions must align across your AOC, security questionnaires, and contract schedules.
Two stylistic techniques help:
- Plain-language signposting: start each section with a one-line promise (“We do not store PAN in our systems”) and then present the evidence (“All payment forms are hosted by our PCI DSS Level 1 gateway; our application receives only tokens; see AOC, section X”).
- Responsibility anchoring: for every control, indicate who is accountable, how it is verified, and the evidence available (“We enforce MFA for all admin access; the buyer manages user provisioning; we provide monthly access review reports”).
Customization guidance: fit to scope, role, and validation method
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If your solution is in PCI scope
- Provide deeper detail on your CDE segmentation, encryption, key management, vulnerability remediation timelines, and code deployment practices. Expect the buyer to request your AOC and possibly a control mapping matrix.
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If your solution is out of PCI scope
- Explain the architectural pattern that keeps it out of scope (e.g., browser-based redirect, iFrame with hosted fields, device-based P2PE). Clarify data flow diagrams and state explicitly that no PAN or SAD traverses or is stored in your environment. Still describe oversight of the in-scope gateway and your detection of integration anomalies.
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If you validate via ROC/AOC (Level 1)
- Emphasize QSA assessment, coverage of all in-scope systems, and the date range. Offer executive summaries and scope statements under NDA.
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If you validate via SAQ
- State the SAQ type clearly and why it is appropriate (A, A-EP, D). Explain controls relevant to that SAQ and be prepared to provide third-party AOCs for any service providers you rely upon.
Tie customization back to the buyer’s requirements page-by-page. If the RFP lists mandatory PCI elements, mirror their order. If they provide a scoring rubric, map your sections to the criteria. Where the buyer’s environment introduces unique scope (e.g., in-store devices), clarify boundaries and responsibilities with a matrix.
Bringing it together
A high-scoring PCI DSS compliance statement does three jobs at once: it proves conformity to the standard, it translates controls into buyer risk reduction, and it shows ongoing governance. Structure your answer around the nine elements evaluators scan for, adopt a clear responsibility model, and adapt language to the buyer’s sector and role in payment processing. Keep the tone precise and evidence-led, anchor claims in current validation documents, and maintain internal consistency across the RFP. When done well, your statement will not only satisfy the compliance requirement but also persuade evaluators that you can protect cardholder data, simplify audits, and reduce the buyer’s operational risk—exactly what they are trying to confirm when they read your response to PCI DSS in an RFP.
- A strong PCI DSS statement must clearly define scope, map controls to PCI requirements, and specify validation method and dates (ROC/AOC or SAQ) with evidence availability.
- Use a precise responsibility model that assigns duties across you, the buyer, and third parties, and detail data handling (no PAN storage, tokenization, TLS versions, encryption at rest) to reduce scope.
- Demonstrate operational maturity: continuous monitoring, logging, tested incident response with timelines, transparent exceptions/compensating controls, and governance of third-party providers with their AOCs and contractual controls.
- Maintain consistency across all RFP materials and tailor the nine-element structure to the buyer’s sector and risks to show how your controls reduce their residual risk.
Example Sentences
- Our PCI DSS statement specifies scope boundaries, names the in-scope APIs and admin portal, and explains why the web marketing site is out of scope due to tokenization.
- We validate compliance via a QSA-issued ROC and AOC dated May 2025, with evidence available under NDA in our compliance portal.
- Cardholder data never touches our application; hosted payment fields post directly to the gateway, and we only store format-preserving tokens.
- Responsibilities are shared: we enforce MFA, logging, and quarterly ASV scans, while the buyer manages user provisioning and point-of-sale device hardening.
- Any exceptions are documented with compensating controls, risk analysis, and testing results, and are reviewed by governance before each release.
Example Dialogue
Alex: The evaluator asked how our PCI controls align to their risks; what should we highlight first?
Ben: Start with scope—say the CDE includes our checkout API and admin console, but the app servers are segmented and never store PAN.
Alex: Got it. Then I’ll mention validation: Level 1 ROC and AOC, renewed in May, with evidence under NDA.
Ben: Yes, and anchor responsibilities— we handle encryption, logging, and incident response coordination; they handle user access approvals and POS hardening.
Alex: I’ll also call out tokenization and TLS 1.2+ for data in transit, plus quarterly scans and annual pen tests for ongoing assurance.
Ben: Perfect. Add that third-party gateways provide their AOCs and are monitored via SLAs and right-to-audit clauses.
Exercises
Multiple Choice
1. Which statement best reflects a strong PCI DSS compliance response in an RFP?
- We are PCI compliant and use industry-standard security.
- We have an AOC, and our app is secure by design.
- Our Level 1 ROC (May 2025) covers the checkout API and admin portal; payment forms are hosted by our gateway, tokens only reach our app; evidence is available under NDA.
- We follow best practices and expect the buyer to manage PCI for their environment.
Show Answer & Explanation
Correct Answer: Our Level 1 ROC (May 2025) covers the checkout API and admin portal; payment forms are hosted by our gateway, tokens only reach our app; evidence is available under NDA.
Explanation: Strong statements specify scope, validation method and date, data flow (tokenization/hosted fields), and evidence access. This aligns to the nine elements and avoids vague claims.
2. Where should a concise PCI DSS statement MOST appropriately be placed to ensure consistency across RFP materials?
- Only in the executive summary
- Only in the contracts section
- In the information security section and security questionnaires, with a reference in the executive summary
- In marketing brochures attached to the RFP
Show Answer & Explanation
Correct Answer: In the information security section and security questionnaires, with a reference in the executive summary
Explanation: The guidance recommends placing detailed content in security/compliance sections and questionnaires, and referencing it in the executive summary for consistency and visibility.
Fill in the Blanks
Our compliance is validated via ___ and documented in an AOC renewed in May 2025; evidence is available under NDA.
Show Answer & Explanation
Correct Answer: a QSA-issued ROC
Explanation: Level 1 validations are evidenced by a QSA-issued Report on Compliance (ROC) with an accompanying AOC, including current dates and evidence access.
We do not store PAN; payment pages use hosted fields and data in transit is protected with ___ or higher and defined cipher policies.
Show Answer & Explanation
Correct Answer: TLS 1.2
Explanation: The lesson emphasizes specifying exact protocols for data in transit (e.g., TLS 1.2+), avoiding vague phrases like “industry-standard encryption.”
Error Correction
Incorrect: We are PCI compliant; everything is in scope, and the buyer is responsible for all incidents.
Show Correction & Explanation
Correct Sentence: We are PCI compliant at Level 1; our checkout API and admin portal are in scope, our marketing site is out of scope due to tokenization, and incident response is shared per our responsibility matrix.
Explanation: Weak statements ignore scope boundaries and shared responsibility. Correcting it clarifies in-scope/out-of-scope components and defines incident responsibilities per a responsibility model.
Incorrect: We rely on a third-party gateway, so we do not perform any ongoing assurance or require their AOC.
Show Correction & Explanation
Correct Sentence: We rely on a PCI-compliant gateway and collect their current AOC, enforce SLAs and right-to-audit clauses, and conduct ongoing assurance through quarterly scans and annual penetration tests.
Explanation: Third-party management must include AOCs, contractual controls, and ongoing assurance. Saying no assurance is performed contradicts the guidance on third-party oversight and ongoing assurance.